K-Swiss: The Board Wins Milwaukee 99 Best In Show

Congratulations to Hanson Dodge Creative for winning best in show for their work on the digital campaign for K-Swiss: The Board. Over the course of a few months, users were encouraged to sign up and apply to be part of K-Swiss's "Board of Directors", thousands of applicants entered and selections were narrowed down to 100. Selected to collaborate in various bi-weekly lessons; such as designing their own sneaker line, and creating a business proposal; users submitted hundreds of pieces of media to bolster the K-Swiss brand.

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