2015
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Project Info

Over the course of a few months, users were encouraged to sign up and apply to be part of K-Swiss's "Board of Directors", thousands of applicants entered and selections were narrowed down to 100. Selected to collaborate in various bi-weekly lessons; such as designing their own sneaker line, and creating a business proposal; users submitted hundreds of pieces of media to bolster the K-Swiss brand.

This site was built to manage the selected "Board of Directors" and allow them a platform from which to collaborate with other members. This was developed in a highly customized WordPress environment, which two separate "back-ends"; one for the administrators of the site to review submitted work, and one for the users to message other users and submit work.

Visit: http://ourkswiss.com/

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Credits

Agency: Hanson Dodge Creative

Creative Director: Ken Hanson
Art Director: Damian Strigens
Designer: Ilya Slootsky
Designer: Jillian Turbessi Copywriter: Jeremy Schmidt

Accolades

2015 — Milwaukee 99 - Best In Show
2015 — Milwaukee 99 - Gold